Interview Conclusion Drawn

As well doing a questionnaire to find out what our target audience like in a music video and the kinds of music they are interested, we also created an interview. This included open questions to find out more and detailed information on what our audience are interested in.

The first question was ‘What do you think a music video should be based on and why?’ the feed back given to us was mainly that it should be about a love story between a two lovers. The reason for this is mainly because it is one of the main issues in people’s lives these days especially for the younger generation i.e. our target audience. Therefore we need to consider adding something romantic in our video or base it around something to with a relationship in order to meet our target audience’s expectations and needs. This links to question four when we asked ‘What do you think is a great theme for a general music video?’ the feed back from this was quiet similar to the ones we received in question one, the majority of the people said that it should have a love theme and make to romantic.

We also wanted to find out in more detail what kind of settings so for question five we asked ‘What kinds of setting/s do you think would be good to use for a music video based on a love story?’ because we had a draft idea that we were going to use a love song for a video, we wanted our audience to tell us what they would like to see in a love story based music video. The feedback we received was that it should be set in places like on a hill with a sunset because it is romantic or in the city at night because it’s the season when all the lights come on and it will look good in a video with the couple out on a date. Therefore we need to consider using settings similar like that if we were to use a song based on a love story in order to keep our target audience satisfied.

Overall to meet their expectations, we should consider making a love story based video and use settings like on a hill with a view at sun set, or the streets with lights all around them.